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IBPO Group Berhad Introduces the Fastest Malaysian Female Triathlete, Ann Pow as Its Brand Ambassador


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IBPO Group Berhad Introduces the Fastest Malaysian Female Triathlete, Ann Pow as Its Brand Ambassador



Kuala Lumpur, 27 June 2024 – IBPO Group Berhad (“IBPO”), a leading fusion financial company, announces the appointment of Malaysian Triathlete and multiple triathlon medalist, Ann Pow (“Ann”), as its first brand ambassador.

IBPO Group Berhad, Founder & Group Managing Director, Andy Lim (left) and IBPO Brand Ambassador, Ann Pow (right) are excited for this collaboration to emPOWer individuals to take charge of their aspirations and live better lives.

The 28-year-old has clinched numerous impressive titles as a professional triathlete including being the Fastest Malaysian Female in Ironman 2022 in her first attempt in the competition, Overall Female Champion for Man of Steel 2023 and most recently, the 2nd Runner Up in Ironman 70.3 Vietnam 2024.

With a combined followers of over 300K across social media platforms, the 2022 SEA Games duathlon athlete has become an inspiration for sports enthusiasts and the younger generation alike.

POW-ering Together: IBPO Group Berhad’s Founder and Group Managing Director, Andy Lim (left) with IBPO Brand Ambassador Ann Pow (right), showcasing the signed certificates that officiate their collaboration.

“Ann is undoubtedly amongst the best triathletes in the region and we want to support her in her quest to be a champion in the World Championship stage. Our mission here is to support young Malaysian athletes and emPOWering women to go above and beyond, to chase their dreams and achieve their purpose in life”, said IBPO Founder, Group Managing Director, Andy Lim.

He continued, “And our purpose at IBPO is to pave that pathway for individuals to discover and follow their aspirations in life. We aim to provide everyone with the equal opportunity through Fusion Finance to pow-er towards their dreams. We believe Ann will inspire many to push forward and move ahead, to be bold, confident and continuously aspire to live better.”

Andy Lim, Founder & Group Managing Director and Ann Pow, IBPO Brand Ambassador with the management team at IBPO Group Berhad.

Meanwhile, Ann Pow, IBPO Brand Ambassador and Ironman 2022 Fastest Malaysian Female Triathlete said, “Finance and sports share many core values. Both require professionalism, integrity, passion and efficiency, all of which are fundamental to achieving success, reflecting the core values of IBPO. I am excited to pow-er many to manage their finances with IBPO’s innovative fusion finance technology.”

IBPO Group Berhad’s Founder and Group Managing Director, Andy Lim (left), alongside IBPO Brand Ambassador Ann Pow (right), featuring the exclusive custom-made tri-suit designed for her, who is also a professional Malaysian triathlete.

She added, “As someone who is always on-the-go, I understand the challenges of keeping track of your finances. But with ANIKA, the first AI-powered Virtual Financial Consultant chatbot in Malaysia, she provides the convenience for anyone to check their financial health, and even improves one’s financial status by personalising solutions tailored to each need, such as lowering monthly installments  and loan tenure, anytime, anywhere! Let’s pow-er up together and live better with Fusion Finance!”

About IBPO Group Berhad

IBPO Group Berhad is a fusion financial company that provides holistic personalised financial solutions to help clients achieve their financial aspirations and live a better life. Incorporated in 2012, IBPO Group became a public limited company in 2020.

We deliver bespoke financial consultancy services with our cutting-edge Fusion Financial System, a financial technology (“fintech”) system powered by Artificial Intelligence (“AI”) that was developed through extensive in-house IT research and development and ANIKA, the first AI-powered virtual financial consultant chatbot in Malaysia.

Our financial programs include; i-Refinancing, i-Console Plus, i-Exclusive and Housing Value Investment. Discover personalised solutions tailored to your needs with mortgage refinancing, personal loans and financing, property management and more. To learn more, visit

Follow Us: Facebook | Instagram @IBPO Group Berhad

Address: Level 8, Mercu 3, Jalan Bangsar, KL Eco City, 56000, Kuala Lumpur.

Email: [email protected]

Contact No: 03 481 38888 / 11111

For media inquiries, please contact:

Calvin Pang,

Head of Marketing, Branding & Communications

IBPO Group Berhad

Email: [email protected]

Contact No: +60 14-327 7499

About Ann Pow

Ann Pow is a dedicated professional Malaysian triathlete and marathon runner. Her passion began in 2015, and she has been active in the sports community for the past 9 years. In 2022, Ann proudly represented Malaysia in the SEA Games duathlon and, in the same year, emerged as the fastest female Malaysian at Ironman Langkawi 2022. Her outstanding performance led her to compete in the 2023 Ironman Kona World Championship, one of the most prestigious events in the Ironman series.

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