- About Us
Striving To Serve Professionalism, Integrity, Passion and Efficiency
- Who We Are
We Aim to Revolutionise Financial Access Through Fusion Financing
Our commitment goes beyond traditional finance – we shape the future of financial solutions by merging the best of traditional practices with the innovative edge of modern AI-enhanced techniques. Through our integrated financial ecosystem, customers don't just grow their wealth; they experience an enriched financial journey where advanced data intelligence meets personal touch.
This unique approach comes to life in our carefully crafted range of financial programs: i-Refinancing, i-Console Plus, i-Exclusive, and Housing Value Investment.
From mortgage refinancing and personal financing to property management, we offer a comprehensive suite that draws from the best possible integration of our AI technology, programs and expertise. At the heart of it all, we deliver strategic financial recommendations, tailored to meet the individual needs and aspirations of our customers. With IBPO, live better and witness the power of fusion financing!
- Exceptional Partnership and Collaborations
Empower Your Financial Excellence Through Our Network
We have also established strong partnerships with renowned banks, professional bodies, agencies and property developers, including Nadayu Properties Berhad, TalentCorp, Group of Companies under the Ministry of Human Resources, TIME dotCom and more.
- Our Vision
As a fusion financial company that provides holistic financial solutions, we aspire to help clients achieve their financial aspirations in order to live a better life.
Our Mission
To provide clients with valuable products
We strive to serve our clients with exclusive financial products, satisfying their needs by providing efficient banking solutions.
To cultivate a customer-oriented service environment
We aim not only to deliver wealth-saving results for clients, but also to provide personalised services moulded directly from the client’s financial needs.
To promote growth in passion, knowledge, and wealth
We seek to internally foster an environment where teams can grow in terms of passion and dedication put into their work, as well as their knowledge in finance.
Our Core Values that Move Us Forward
Professionalism
We uphold high standards of professionalism to ensure maximum client satisfaction.
Passion
We believe that true results can only be achieved with a burning passion for the craft.
Integrity
We value our integrity by staying true to our work ethics and principles of being honest, transparent and communicative with all our clients.
Efficiency
We execute our work with the utmost precision, accuracy and speed to optimally satisfy clients.
- Our Subsidiaries
Get To Know IBPO Group Berhad
IBPO Group Berhad serves as the holdings company to 4 subsidiaries under its umbrella, each excelling in diverse sectors, including financial services, property, investment and licensed money lending. Together, we deliver an integrated suite of end-to-end services, tailored to meet the unique needs of our clients.
We lead innovation within the financial sector with AI-powered FinTech solutions like the in-house developed Fusion Financial System, ANIKA chatbot and the Ask ANIKA kiosk, seamlessly integrating advanced technologies to provide personalised, real-time financial insights. This commitment empowers clients to make informed decisions with ease. With a presence that extends beyond Malaysia, we proudly serve clients across the region with unwavering excellence and integrity.
IBPO Capital Limited
Providing financial consultancy services and investment to assets and business.
IBPO Credit System Sdn Bhd
Engaged in business management consultancy services and licensed money lending businesses.
IBPO Property Sdn Bhd
Principally engaged in property investment and management consultancy.
IBPO Coffee Sdn Bhd
Specially brewed to serve a fusion of exceptional coffee and food -Brewed Better. Live Better.
- Meet the Visionary Behind Our Company
Andy Lim
- Founder, Group Managing Director
Andy Lim
Founder and Group Managing Director
Andy Lim is the Founder and Group Managing Director of IBPO Group, one of the well recognised ‘Fast Moving Companies’ in Malaysia with an estimated market value of RM100 million. Andy is also named as one of Malaysia’s 100 Most Influential Young Entrepreneurs and featured as one of the Top 10 New Generation Malaysian Businessmen to Watch.
Under his leadership, IBPO has facilitated a remarkable RM1.9 billion to date in financing, and generated positive impacts in each customer’s financial journey with a total savings of RM163.5 million to date.
Since 2012, Andy’s forward-thinking approach and strategic foresight have been the driving forces behind the company’s remarkable growth into a dynamic holdings group, with multiple businesses across various areas, namely in financial technology, property, investment, and credit solutions. The group now operates from a state-of-the-art 32,500 sq ft workspace, supported by a team of over 300 dedicated Fusionist professionals.
With a passion for innovation, Andy has spearheaded the development of groundbreaking fusion financial solutions, including:
- Malaysia’s FIRST AI Fusion Financial System,
- Malaysia’s FIRST AI-powered Virtual Financial Consultant, ANIKA chatbot; and
- Malaysia’s FIRST Fusion Financial Cafe equipped with the AI-powered Ask ANIKA kiosk.
Andy is also committed to fostering financial literacy for an informed and empowered community, while supporting young emerging talents in the fintech industry, shaping a brighter future for both the sector and its future leaders.
- Dedicated Board with Passion
Introducing Our Board of Advisors
Joanna Tan
Joanna Tan
With over 30 years in business operations, Joanna Tan's expertise predominantly lies in the insurance sector and a significant role in a renowned international consultancy. Her 18-year stint focused on CRM implementation, refining customer experiences, and optimizing contact center operations. She has also masterminded an integrated contact center system, bridging customer touchpoints and enhancing overall user experiences.
Delivering results, she has merged multiple contact centers into one cohesive platform after integrating five legal entities. Her 'Customer Experience Journey' initiative stands out, offering clients consistent interactions and driving process innovations.
Recognized for her innovative strategies in upselling and cross-selling, Joanna has revolutionized revenue models and bolstered customer retention. Her contributions have earned her accolades like the 'Malaysia Service to Care Champion'. Her legacy includes roles at Aetna Universal Insurance and Etiqa Insurance & Takaful Sdn Bhd.
Vivienne Green
Vivienne Green
Vivienne Green's marketing expertise is drawn from an impressive 35-year journey through diverse industries, from hospitality and advertising to finance and insurance. Her multifaceted experience culminated in her role as Head of Branding and Communications, where she helmed an expansive division overseeing branding, advertising, corporate social responsibility, digital communications, and even intricate events such as golf tournaments for partners, product launches, and executive retreats.
Vivienne’s grasp of communications is evidenced by her seamless execution of both grand events and intricate brand narratives. Among her standout achievements are the successful launch of a leading insurance brand and the unveiling of premier hotels, events that were not just launches but celebrated milestones in their respective industries.
Now, as a trusted advisor on IBPO's board, Vivienne Green offers insights from her vast experience. She embodies the spirit of dynamic marketing and strategic vision, making her an invaluable asset to the team and the broader organizational mission.
Joanna Tan
Joanna Tan
With over 30 years in business operations, Joanna Tan's expertise predominantly lies in the insurance sector and a significant role in a renowned international consultancy. Her 18-year stint focused on CRM implementation, refining customer experiences, and optimizing contact center operations. She has also masterminded an integrated contact center system, bridging customer touchpoints and enhancing overall user experiences.
Delivering results, she has merged multiple contact centers into one cohesive platform after integrating five legal entities. Her 'Customer Experience Journey' initiative stands out, offering clients consistent interactions and driving process innovations.
Recognized for her innovative strategies in upselling and cross-selling, Joanna has revolutionized revenue models and bolstered customer retention. Her contributions have earned her accolades like the 'Malaysia Service to Care Champion'. Her legacy includes roles at Aetna Universal Insurance and Etiqa Insurance & Takaful Sdn Bhd.
Vivienne Green
Vivienne Green
Vivienne Green's marketing expertise is drawn from an impressive 35-year journey through diverse industries, from hospitality and advertising to finance and insurance. Her multifaceted experience culminated in her role as Head of Branding and Communications, where she helmed an expansive division overseeing branding, advertising, corporate social responsibility, digital communications, and even intricate events such as golf tournaments for partners, product launches, and executive retreats.
Vivienne’s grasp of communications is evidenced by her seamless execution of both grand events and intricate brand narratives. Among her standout achievements are the successful launch of a leading insurance brand and the unveiling of premier hotels, events that were not just launches but celebrated milestones in their respective industries.
Now, as a trusted advisor on IBPO's board, Vivienne Green offers insights from her vast experience. She embodies the spirit of dynamic marketing and strategic vision, making her an invaluable asset to the team and the broader organizational mission.
Samuel Quek
Samuel Quek
Samuel Quek is a seasoned IT professional with a focus on pragmatic project management. Over two decades, he's worked across banking, insurance, telecommunications, and outsourcing. He's adept at leading, navigating challenges, and has mentored many in successful project execution.
His achievements include projects for top telecommunication companies and large-scale banking deployments. Technically skilled, Samuel has developed diverse solutions from banking to digital crypto. In sales and pre-sales, he's ventured into areas like security management and smart city planning.
Samuel emphasizes adaptability and continuous growth. He advocates mastering varied skills and setting ambitious goals. His past roles at Lambda Technologies, AimsTech, and AsiaOnAir highlight his commitment to digital engagement and transformative leadership.
Lim Chien Chong
Lim Chien Chong
With an illustrious career spanning over 30 years in the Financial Industry, Lim Chien Chong's expertise and leadership in sales management are unparalleled. His roles as the COO of the largest domestic insurance company and Principal Officer of a multinational insurance firm underscore his proficiency in the Insurance & Financial Services sector.
His achievements stand as a testament to his dedication and insight. He holds the title of a Certified Financial Planner (CFP) and has been an integral part of the Management Committee for both the Malaysia Insurance & Takaful Association and the Malaysia Motor Insurance Pool (MMIP). His stewardship led a company to the accolade of Malaysia General Insurance Company of The Year in 2012.
In his current engagement with IBPO, he serves as the Principal Consultant of PROC Advisory and the Business Development Advisor. His responsibilities include driving revenue growth through data marketing, developing distributions, and spearheading corporate restructuring initiatives. His vast experience and accomplishments bring invaluable insights and strategies to IBPO.
- Committed Team for Exceptional Services
The Leadership Force at IBPO
Samuel Quek
Chief Technology Officer
Samuel Quek
Chief Technology Officer
With over 20 years of experience, Samuel Quek Leng Beng is a distinguished IT expert recognised for his pragmatic approach to project management and digital transformation. He has spearheaded technology initiatives across high-paced industries, including banking, insurance, telecommunications, and outsourcing, successfully leading large-scale project executions, banking deployments, and digital crypto innovations.
A strategic leader and mentor, Samuel has guided teams through complex technological challenges, driving innovation while ensuring business alignment. His expertise extends to sales and pre-sales, where he has ventured into security management and smart city planning, demonstrating a keen ability to integrate technology with business needs.
As the Chief Technology Officer, Samuel oversees IBPO's technological and data-driven strategies, ensuring seamless integration of innovation and operational efficiency. He is instrumental in developing strategic technology solutions that align with business objectives while exploring emerging innovations. He also leads cybersecurity efforts, implementing robust security measures to protect sensitive data and ensure compliance with industry standards—particularly for the Fusion Financial System and ANIKA, IBPO's AI-powered chatbot.
Passionate about adaptability and continuous growth, Samuel believes in mastering diverse skill sets and setting ambitious goals. His leadership at Lambda Technologies, Aims Technologies, Technodex, and AsiaOnAir reflects his commitment to digital engagement and transformative technology strategies. His dedication to innovation enhances the customer experience, ensuring secure, efficient, and seamless interactions in an ever-evolving digital landscape.
Jason Kwa
Jason Kwa
Jason has more than 10 years experience in the financial banking line industry. He has worked with several world-class banks, winning accolades along the way, including being named the Top Sales Performer in his previous company.
Upon IBPO Group’s establishment, Jason joined the team as a consultant before being promoted to Head Consultant. He focuses his expertise in advisory, planning, as well as client analysis. Jason plays a pivotal role in the company by offering clients guidance on specific areas including bank loan applications, taxes, investments and insurance decisions.
Aside from managing IBPO’s team of consultants, Jason also provides training for fresh consultants and telemarketers as a value-added bonus for the company.
Calvin Pang
Head of Marketing, Branding & Communications
Calvin Pang
Head of Marketing, Branding & Communications
Boasting over 18 years of experience as a highly solution-driven professional marketer in the field of marketing, brand development, media communications and event management, Calvin Pang, possesses extensive experience in the financial industry from his past experiences at highly reputable financial institutions such as Hong Leong Asset Management, Great Eastern Life Assurance, Manulife Investment Management and RHB Bank.
He adeptly manages sales tactical campaigns, strategic marketing and media plans, large-scale 360 events, and executes effective corporate communications strategies across various platforms, including agencies, customers, and partnerships. His goal is clear: elevate IBPO's brand awareness and market share. With a pulse on the latest market trends, competitive analyses and campaign outcomes, he offers the team insights that drive actionable strategies. His vast expertise also covers various facets, including digital marketing, public relations, advertising, data conversion and more. Hence, solidifying his position as the trusted authority in IBPO's marketing, branding and communications sphere.
Shawn Lim
Shawn Lim
Joined in 2017, Shawn oversees the company’s operations including all sales and verification processes. He has since built and led his own team of verifiers, equipped with knowledge about each bank’s criteria for different products, Shawn is responsible for handling and educating his team of verifiers. They go through each individual client’s cases to make sure they pass the banks’ qualification processes.
With the number of cases IBPO Group takes on each day, operations would not go smoothly without Shawn and his team.
Dalina Daut
Head of Customer Experience
Dalina Daut
Head of Customer Experience
Dalina 'Dee' Daut has over two decades of expertise in contact centre operations and customer innovation strategies, winning more than 10 awards in the contact centre associations.
With a strong background in various reputable MNC organisations, primarily financial institutions, Dee excels in chatbot implementation, workforce management, re-engineering customer journeys, customer experience enhancement and aligning digitalisation with ESG initiatives. She is proficient in the implementation of ISO 10002: Complaint Management Handling certification covering the design of customer complaint handlings systems and frameworks, data management processes and developing continuous improvement projects.
At IBPO, Dee's role plays a critical role in driving paradigm shifts to ensure the co-existence effort between humans and technologies, delivering a best in class experience for our customers. Her efforts include designing data management strategies, building loyalty programmes and hyper-personalised service techniques.
Her aim is to create a distinguished customer value proposition through customer experience effort score to boost customer satisfaction and loyalty.
Anika Koh
Anika Koh
With over a decade of hands-on experience, Anika Koh, in her pivotal role as the Head of Operations, is deeply committed to ensuring the optimal allocation of operational resources, from employment and technology to infrastructure. She identifies and bridges resource gaps, laying the foundation for operational efficiency and scalability. Anika's dedication to maintaining impeccable service standards is evident in her robust quality control measures. She steadfastly enforces these standards while aligning with regulatory requirements, and her proactive approach in implementing quality assurance programs and regular audits facilitates a culture of continuous improvement.
Performance analysis is central to Anika's role. Through diligent monitoring of KPIs and other vital operational metrics, she assesses performance, identifying potential areas for enhancement. Her comprehensive reports to senior management not only highlight achievements but also articulate challenges, supported by her well-considered recommendations. Furthermore, Anika's expertise in Process Management is undeniable. She skillfully designs and optimizes operational processes to bolster efficiency, productivity, and client satisfaction. By integrating best practices and standardizing procedures, she ensures seamless operations, consistently delivering unparalleled service.
Chee Teck Yeong
Chee Teck Yeong
With over 7 years of experience in the legal industry, Chee Teck Yeong has a wide range of experience in corporate advisory, capital raising, business structuring, joint ventures, merger and acquisition, licensing, contract review, and drafting and regulatory compliance. At IBPO Group Berhad, he ensures that the contracts and documents executed and transactions entered adequately protect IBPO's rights and interests. Constantly adding value on operational issues and best business practices from commercial and legal perspectives, he seeks to strike a balance between commercial realities and compliance with regulatory requirements in promoting business and growth of IBPO Group Berhad.
Chee is also responsible to ensure that IBPO Group Berhad complies with all relevant laws, regulations and industry standards. He regularly assesses IBPO’s operations to identify legal and regulatory risks, and develop strategies to mitigate those risks. In addition to that, Chee also develops and reviews various standard operating procedures/internal policies (AMLA, business ethics, personal data protection, anti-bribery and many others). He also regularly audits such procedures, internal policies and practices to identify possible weaknesses or risks and create effective action plans in response to audit discoveries and internal compliance violations.
Samuel Quek
Chief Technology Officer
Samuel Quek
Chief Technology Officer
With over 20 years of experience, Samuel Quek Leng Beng is a distinguished IT expert recognised for his pragmatic approach to project management and digital transformation. He has spearheaded technology initiatives across high-paced industries, including banking, insurance, telecommunications, and outsourcing, successfully leading large-scale project executions, banking deployments, and digital crypto innovations.
A strategic leader and mentor, Samuel has guided teams through complex technological challenges, driving innovation while ensuring business alignment. His expertise extends to sales and pre-sales, where he has ventured into security management and smart city planning, demonstrating a keen ability to integrate technology with business needs.
As the Chief Technology Officer, Samuel oversees IBPO's technological and data-driven strategies, ensuring seamless integration of innovation and operational efficiency. He is instrumental in developing strategic technology solutions that align with business objectives while exploring emerging innovations. He also leads cybersecurity efforts, implementing robust security measures to protect sensitive data and ensure compliance with industry standards—particularly for the Fusion Financial System and ANIKA, IBPO's AI-powered chatbot.
Passionate about adaptability and continuous growth, Samuel believes in mastering diverse skill sets and setting ambitious goals. His leadership at Lambda Technologies, Aims Technologies, Technodex, and AsiaOnAir reflects his commitment to digital engagement and transformative technology strategies. His dedication to innovation enhances the customer experience, ensuring secure, efficient, and seamless interactions in an ever-evolving digital landscape.
Jason Kwa
Jason Kwa
Jason has more than 10 years experience in the financial banking line industry. He has worked with several world-class banks, winning accolades along the way, including being named the Top Sales Performer in his previous company.
Upon IBPO Group’s establishment, Jason joined the team as a consultant before being promoted to Head Consultant. He focuses his expertise in advisory, planning, as well as client analysis. Jason plays a pivotal role in the company by offering clients guidance on specific areas including bank loan applications, taxes, investments and insurance decisions.
Aside from managing IBPO’s team of consultants, Jason also provides training for fresh consultants and telemarketers as a value-added bonus for the company.
Shawn Lim
Shawn Lim
Joined in 2017, Shawn oversees the company’s operations including all sales and verification processes. He has since built and led his own team of verifiers, equipped with knowledge about each bank’s criteria for different products, Shawn is responsible for handling and educating his team of verifiers. They go through each individual client’s cases to make sure they pass the banks’ qualification processes.
With the number of cases IBPO Group takes on each day, operations would not go smoothly without Shawn and his team.
Anika Koh
Anika Koh
With over a decade of hands-on experience, Anika Koh, in her pivotal role as the Head of Operations, is deeply committed to ensuring the optimal allocation of operational resources, from employment and technology to infrastructure. She identifies and bridges resource gaps, laying the foundation for operational efficiency and scalability. Anika's dedication to maintaining impeccable service standards is evident in her robust quality control measures. She steadfastly enforces these standards while aligning with regulatory requirements, and her proactive approach in implementing quality assurance programs and regular audits facilitates a culture of continuous improvement.
Performance analysis is central to Anika's role. Through diligent monitoring of KPIs and other vital operational metrics, she assesses performance, identifying potential areas for enhancement. Her comprehensive reports to senior management not only highlight achievements but also articulate challenges, supported by her well-considered recommendations. Furthermore, Anika's expertise in Process Management is undeniable. She skillfully designs and optimizes operational processes to bolster efficiency, productivity, and client satisfaction. By integrating best practices and standardizing procedures, she ensures seamless operations, consistently delivering unparalleled service.
Dalina Daut
Head of Customer Experience
Dalina Daut
Head of Customer Experience
Dalina 'Dee' Daut has over two decades of expertise in contact centre operations and customer innovation strategies, winning more than 10 awards in the contact centre associations.
With a strong background in various reputable MNC organisations, primarily financial institutions, Dee excels in chatbot implementation, workforce management, re-engineering customer journeys, customer experience enhancement and aligning digitalisation with ESG initiatives. She is proficient in the implementation of ISO 10002: Complaint Management Handling certification covering the design of customer complaint handlings systems and frameworks, data management processes and developing continuous improvement projects.
At IBPO, Dee's role plays a critical role in driving paradigm shifts to ensure the co-existence effort between humans and technologies, delivering a best in class experience for our customers. Her efforts include designing data management strategies, building loyalty programmes and hyper-personalised service techniques.
Her aim is to create a distinguished customer value proposition through customer experience effort score to boost customer satisfaction and loyalty.
Calvin Pang
Head of Marketing, Branding & Communications
Calvin Pang
Head of Marketing, Branding & Communications
Boasting over 18 years of experience as a highly solution-driven professional marketer in the field of marketing, brand development, media communications and event management, Calvin Pang, possesses extensive experience in the financial industry from his past experiences at highly reputable financial institutions such as Hong Leong Asset Management, Great Eastern Life Assurance, Manulife Investment Management and RHB Bank.
He adeptly manages sales tactical campaigns, strategic marketing and media plans, large-scale 360 events, and executes effective corporate communications strategies across various platforms, including agencies, customers, and partnerships. His goal is clear: elevate IBPO's brand awareness and market share. With a pulse on the latest market trends, competitive analyses and campaign outcomes, he offers the team insights that drive actionable strategies. His vast expertise also covers various facets, including digital marketing, public relations, advertising, data conversion and more. Hence, solidifying his position as the trusted authority in IBPO's marketing, branding and communications sphere.
Chee Teck Yeong
Chee Teck Yeong
With over 7 years of experience in the legal industry, Chee Teck Yeong has a wide range of experience in corporate advisory, capital raising, business structuring, joint ventures, merger and acquisition, licensing, contract review, and drafting and regulatory compliance. At IBPO Group Berhad, he ensures that the contracts and documents executed and transactions entered adequately protect IBPO's rights and interests. Constantly adding value on operational issues and best business practices from commercial and legal perspectives, he seeks to strike a balance between commercial realities and compliance with regulatory requirements in promoting business and growth of IBPO Group Berhad.
Chee is also responsible to ensure that IBPO Group Berhad complies with all relevant laws, regulations and industry standards. He regularly assesses IBPO’s operations to identify legal and regulatory risks, and develop strategies to mitigate those risks. In addition to that, Chee also develops and reviews various standard operating procedures/internal policies (AMLA, business ethics, personal data protection, anti-bribery and many others). He also regularly audits such procedures, internal policies and practices to identify possible weaknesses or risks and create effective action plans in response to audit discoveries and internal compliance violations.